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College Bowl, The Varsity Sport of the Mind, has a long and memorable history on television, on radio and on campuses as well. College Bowl is the world well-known game of questions and answers played by two NCAA teams of competing students. College Bowl has offered the arena for the greatest minds in school to show their great skills under the fire of varsity competition. At the same time, it has entertained millions of fans. From October 1953 through June, 1957, College Bowl was on the NBC radio network under the support of Good Housekeeping Magazine. The moderator was in a New York studio, the students on their own campuses and the whole event connected using three-way phone and radio hookup.
On January of 1959, the College Bowl program turned out to be a network television show. The program's sponsor was the General Electric Company and the program turned out to be well known as the GE College Bowl. It was hosted by Allen Ludden, then by Robert Earle. It ran 26-39 weeks yearly on Saturdays and Sundays until June 1970. |
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